Brand Story
Yohji Yamamoto (山本 耀司, Yamamoto Yōji; born 3 October 1943) is a Japanese fashion designer based in Tokyo and Paris. He is considered a master tailor, alongside those such as Madeleine Vionnet, and is best known for his avant-garde tailoring featuring Japanese design aesthetics. Yamamoto has won notable awards for his contributions to fashion, including the Chevalier/Officier/Commandeur of Ordre des Arts et des Lettres, Medal of Honor with Purple Ribbon, the Ordre national du Mérite, the Royal Designer for Industry and the Master of Design award by Fashion Group International.
Timeline
- 1972
Founded in Tokyo
Yohji Yamamoto graduates from Bunka Fashion College and starts his own ready-to-wear line.
- 1981
Paris debut with Rei Kawakubo
Yohji and Rei present in Paris on the same day; black, deconstructed shapes shock French critics.
- 2002
Y-3 with Adidas
First high-fashion-sportswear partnership; Y-3 pioneers the designer-collab model.
- 2009
Limi Yamamoto launches Limi Feu
Yohji's daughter launches her own line; family of designers continues.