Stolen Girlfriends Club

Three Raglan-bred surfer friends—Dan Gosling, Marc Moore and Luke Harwood—turned an art-show concept into Stolen Girlfriends Club in 2005, printing slogan tees as a 'natural visual extension' of the artwork. The brand grew into a full womenswear, menswear, denim and jewellery range that channels rock-and-roll attitude, biker chic and adolescent rebellion. Two decades in, with a New York outpost under Harwood, the label remains New Zealand's loudest, most quotable streetwear export.