Modes

Modes was founded in 2000 in Milan as a multi-brand luxury concept store focused on the intersection of European designer fashion, avant-garde luxury, and the broader Italian curated luxury retail conversation. The store operates multiple Italian locations across Milan, Forte dei Marmi, Capri, and Cala di Volpe (Sardinia) that anchor the brand's broader Italian luxury retail presence. The Modes vocabulary built up around an exceptional luxury and avant-garde designer pipeline: Maison Margiela, Comme des Garçons, Junya Watanabe, Rick Owens, Boris Bidjan Saberi, The Row, Loewe, Bottega Veneta, Saint Laurent, Brunello Cucinelli, Loro Piana, plus the broader European avant-garde and Italian luxury pipeline. The store's seasonal locations (Forte dei Marmi, Capri, Cala di Volpe) function as resort-luxury retail destinations that anchor the brand's broader Italian luxury-tourist customer identity. Modes operates from its Milan flagship plus seasonal Forte dei Marmi, Capri, and Cala di Volpe locations and a robust e-commerce platform that distributes globally to the international luxury collector network. The store's customer base—heavily skewed toward Italian luxury customers plus the broader international Italian-resort-luxury customer network—treats Modes as one of the defining post-2000 Italian luxury retail anchors alongside Antonioli, Antonia, and the broader Italian curated luxury retail network. For Italian and broader European luxury customers building a curated designer wardrobe through the post-2000 era, Modes has been one of the defining retail destinations.